Thursday, September 12, 2019

Google Issues

The attorney general for forty eight US states launched an investigation on google this week. This investigation is concerning weather or not google is violating the antitrust law. The investigation will focus on the advertising market and weather google broke the law in achieving dominance in the industry.  Google's company alphabet has a market value of over eight hundred and twenty billion dollars in the last year. Some companies have fined google for promoting its own ads in its own search. A lot of advertiers think google yields to much power and that they should not be trusted with all that power. The google company's chief executive states that google's products help people everyday. Since launching this investigation into google the federal government has also been urged to check out facebook. Google has a strong grasp of the market and it becomes a system of whatever google says. Google uses this thing called digital ad dollars and it helps promote google's ad system. Google also shows ads not based on if the people who pay them are good or not. They show ads based on what companies or people pay them the most. For example in the article a parent talks about hiring a doctor and googling good doctors. After the parent did that all these ads came up for doctors but they were not good ones. They got awful ratings and the parent complained. Google still tries to put fake ads based on awful advertising. This is a major key factor of why google is getting looked into and being investigated. Who knows what the future will hold for google but it will be greatly impacted if these federal laws are held against them. If they lose the lawsuit as well. 





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